rules.īut the marketplace’s inaugural months have revealed wide-ranging opportunities for willing college athletes - endorsements on their social media platforms, autograph signings, Cameo messages, reviews of game film for high school prospects, motivational speeches, and meet-and-greets with children, for example - whether they were the University of Miami’s starting quarterback, a hurdler at the University of Central Florida or a far less prominent Division III athlete. At the University of Pittsburgh, the athletic director recalled over the summer, most football players appeared more eager for a team paintball outing than the preceding briefing on the relaxed N.C.A.A. The era of name, image and likeness, as the concept of college players making money off their fame is known in the industry, was never going to include equal earnings for, or even equal interest among, all athletes.
“The biggest misconception was it was only going to help out the big names,” Curtis, a business student with a tuition scholarship, said in an interview before she tutored nearly two dozen girls, most of them in middle school, on power and finesse shots. But most college athletes who have been earning money since July are like Curtis: pulling in modest sums on modest stages. The payday did not resemble the six-figure totals that some college athletes have commanded since the N.C.A.A., pressured by laws in states like Pennsylvania, loosened rules that had limited players’ financial opportunities for generations.
After two hours of coaching, she came away with about $475. PITTSBURGH - Dean and Traci Curtis could have been banished from their Ohio State University teams in the early 1990s had they done what their 19-year-old daughter pulled off one Saturday last month.Įmelie Curtis taught a lacrosse clinic for pay - with her status as an athlete at Duquesne University no secret, but instead the selling point for her customers.
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